VIEWZ STUDIO
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iOS & macOS application

Velours

The project

Identity design for Velours, an iOS and macOS application that automatically regulates changes in sound level. A Didot-inspired V is crossed by an audio waveform, combining comfort with studio precision.

Case study

Client
Digital identity project
Expertise
iOS & macOS application

The brief

Create a clear identity for an iOS and macOS application that automatically regulates sound-level variations.

The intention

Bring together the softness promised by the name Velours and the technological precision of an audio tool.

The visual response

A Didot-inspired V crossed by a soundwave, remaining legible at small sizes and elegant across brand communications.

The outcome

A compact and distinctive system able to work both as an application icon and an editorial signature.

Deliverables
  • Brand concept
  • Monogram
  • Audio Dream signature
  • Colour principles
  • Launch visual
Velours Audio Dream identity for iOS and macOS with a gold V crossed by a soundwave

The comfort of velvet, the precision of the studio

The presentation brings together the sonic monogram, Audio Dream signature and product promise in a sober, premium and immediately recognisable composition.

Your project

Let’s build an identity that cannot be mistaken for another.

Discuss your project